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[TITLE] 'after hours’_ live on-air show _ nesn [PROJECT]develop a on-air brand for live studio sports franchise, packaged with interstitial 'title' elements, and other edit tools. [PROCESS] presented 3 on-brand concepts as storyboard - a collected 'look' of preferred elements evolved into a cohesive brand using network assets, custom effect toolkits, and 3d graphics, cameras.[RESULTS] ;20 show open, 3 x ;01 transition elements, and over 36 original 'title' elements were delivered.