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* [HONORABLE MENTION - CYNOPSIS MODEL AWARD, 'BRANDED VIDEO'] 

[TITLE] this day in history_’iphone’_history/a+e   [PROJECT] develop a brand for 'this day in history' concept and create a marketing spot featuring the history of the iphone/smart phones while featuring sponsor, AARP's mobile app experience.[PROCESS] a detailed storyboard exploration yielded a concise narrative with which to shoot AARP talent, and showcase iphone's capabilities, even the apple health app (which was simulated)    [RESULTS] ;60 broadcast media spot,

;60 social 1X1 spot, there's been 'chatter' of the t.d.i.h. brand utilized in future marketing campaigns.